For the Chevrolet and Cadillac brands the most challenging part of work was to learn all the guidelines and create art in this strict boundaries. Time after time I became one of the most knowledgeable people on this subject in our agency, sometimes I've even consulted account managers and interns on the guides. For this brands we were creating mostly digital materials and I have learned a lot in how to design and submit work for landing pages, banner, teasers, social media formats.
Above are a few examples of Cadillac XT5 banners designs. There were a lot of resizes and they were uploaded to numerous platforms. My task was to design a layout for each frame and later on multimedia studio was animating them.
This is the landing design for a Transformers and Chevrolet promo page. There are estimated sizes and placement of the elements in which me and an art director were developing some interesting and a little diverse look. Here is a link to the page itself: http://www.chevrolet.ru/vse-o-chevrolet/transformers.html