Simple group is one of the leading importers of alcoholic beverages in Russia, a national distributor and retailer.
I've been working there as an Art Director on two main divisions: SimpleWine and SimpleWine Privé. My main focus was to be a brand keeper and produce and supervice materials production.

Below is the product photoshoot I've made for SimpleWine Prive, an elite wine club. The task was to demonstrate gifting ideas with wines, special boxes and bags. Me and the creative director developed the visual language of the photoshoot and were on set supervising the shooting and helping out with set design.